Recently I was involved in a converstion with peers about online conversation marketing and how it is similar to what networking is in an offline setting. Straight from an article written by Wendy Piersall:
Here’s a tip for you for the 29th day of our business challenge: a really great marketing conversation embraces three things:

An open […]

The message I bring today is for both product and service related digi-scrap businesses.  The business of referrals makes since for just about any type of business for several reasons:
1. Referrals can build your level of satisfied customers even when sales aren’t made.  Friends listen to friends and many times tend to adopt each others […]

Well it’s me again… Greg.  I’m back with a another thought or two to share.  This one I think is an oldie, but a goodie.  Time is money.  Yes even in the digi-art business.
Do you find yourself doing similar things in your work sometimes?  Like creating the same size pages - using similar shapes, brush patterns, or lettering […]

In the first part of this article we looked at how business branding is about more than your logo.  I shared my views on how branding is actually the way your business is perceived by the customer.  Then we dove into taking a closer look at our businesses to answer a few questions that will help really bring this into perspective […]

This is a two part series.  The first part of this article will focus on clarifying what branding is and start you off on creating the basis for branding your business. In the second part I will present how to use the information you gathered from this article, to start branding your business successfully.
Before you […]

I belong to over a dozen artful community forums. One of the things I see from time to time is designers and customers sharing ideas with one another or asking each other for design suggestions. Most of these conversations are based on kit themes and it’s great to see the communication on that.  I also […]