Take for example the product safety laws.  At first glance you may be thinking that the various consumer product safety laws associated with child safety don’t really apply to digital scrapbooking.  Then again - maybe they do.  If part of your business activities includes printing and binding your digi-scrap art products into books that are going to be used by children, do the laws apply to you?  If you sell non-digital products in your online store along side your digi-art products (ringed books or photo albums and such) - are they likely to be purchased for projects made for younger audiences?  Could they be used in school classrooms?  Are you selling your digital products in a physical medium like CD’s of artwork that could potentially end up in the hands of a 12 year old sitting in front of the computer using your products?

The choices for how your products are marketed can even make a difference.  For example, if you show a picture of a family looking at pictures in a scrapbook and a child is included in this family - does it imply that your finished scrapbooks could be considered to be made for adults AND children alike?  It may sound totally ridiculous to you that your digital scrapbooking business could be affected by laws and regulations related to other businesses as far out in left field as the toy business.  However, the fact is that in this day and age we often see outragous lawsuits or something like seemingly silly claims, being seen by millions on YouTube and other internet avenues - completely wiping out small businesses.

There could also be real concerns about the types of materials used in the products you deliver to your customers and how those materials could be unsafe to children!

So what do you do about it?  I mean how do you run your business without being paranoid of breaking laws or getting sued, or deciding to walk away because it’s all so very overwhelming?  There are several things you can do as an entrepreneur to feel more comfortable.  Be prepared for bad things to come about - even if you think it won’t happen to you.  Consider things you can do to protect your business and your family from false claims, from disasters, or from breaking laws that you didn’t even think would affect you.  Put things in place now so you can sleep better at night, knowing your business is on the right track.

Research the Obvious

• Check out the local laws and regulations associated with running a small business in your home.  These laws will vary based on the country where you live, as well as the smaller townships such as providence, cities, counties, etc.
• Look into the tax laws for your areas also.  Research this info both online and offline.  Not only do the various tax associations have local offices where you can talk with trained personnel and get answers to your questions, but they have a wealth of information and additional resources via websites too.
• What form of business have you chosen and how does that affect your personal or business assets should a loss occur?  It can be drastically different depending on if you’ve chosen to conduct your business as a Sole Proprietor, a Limited Liability Company, an S-Corporation, or  one of the other business types that are available to you.  So visit the government offices that apply to your location and business needs.

You may find there are license requirements for you to conduct a digital scrapbooking business in your home.  Then again, maybe there aren’t, but how will you know unless you thoroughly research it?

Get Straight Talk from the Right Professionals

Consulting with a professional before getting started, or when you question how to do something the legal way may be all that’s needed.  Then again you may feel it would be better for you to hire or keep on retainer certain professionals for their ongoing services.

• An accountant or other financial adviser is almost a must in any business endeavor.
• You may want to look at getting business advice from an attorney that is well versed in consumer safety practices if you distribute consumer goods that are delivered offline (scrapbooks, CD’s, crafting products, or finished art products of other types, etc).
• Keep in mind your local insurance agent who can give you council on whether or not you need coverage for loss or damaged equipment or even digital files that make up your digi-art inventory.  Do you have customers come to your home for consultations?  Do you have products your display in homes or use your car for business purposes?  Are there additional insurance needs associated with your business activities that you haven’t thought of?

Just as I encourage you to research in multiple places, I also encourage you to ’shop’ around for your professionals too.  Like coordinating efforts with the right doctor, dentist, vet, or car mechanic - you need to feel comfortable with the business professionals you work with too.  So don’t be shy about choosing the ones that fit well for you and your business!

Digi-Scrapping and Toys

So back to the question I asked in the title of this post - how (if at all) do the product safety laws currently under question in the USA, affect your digi-scrapping business?  Since your business is going to be different from mine, I can’t really answer that question for you.  Surprisingly enough, for me and my business there may actually be a connection.  But I’m not sure.  So I’m off to do additional research and get some advice from my professional team.  If this is one of those questionable concerns you’d like to do more research on yourself, here’s a few links to help get you started:

• Digital Journal Lifestyle Article
• Info at Handmade Toys Alliance
• CPSC document / CPSIA Request for Comments document
• Article at CafeMom
• Viewpoints from various people posting on YouTube

Curious about what got me looking into this toy thing a little further?  A conversation prompt at one of the many S4O scrapbooking Yahoo Groups.  While some of these groups are specifically for paper scrappers, I still find them of interest to the digital scrapbooking side of the house too sometimes.

Do you have an opinion about this?  I’d like to hear it.  Please share your thoughts by leaving a comment!

~ Cindy (aka PaintChip)

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Today I thought I’d share with you some websites that offer you guidance and tutorials for dealing with the website design hurdles you may be jumping through for your Digi-Scrap business website.

While making several of my regular stops along the web this morning I came across a link shared over at DigiD4O. Freelance.com shares 25 tutorials for advance designers. I found the design tutorial about hand drawn sites rather interesting.

Continuing on my web hopping trip I found that eskimo.com offers several good points about common flaws in website design. These are the types of things you want to avoid!

If you are looking for browser-safe color combinations for your website, a quick search any search engine site will provide you with a list of places on line that offer color picking tools. Many of them offer pre-designed color sets to make the job even easier. Here’s a list of color-helping tools I found with a simple Yahoo search.

Now if you are just getting start designing, you may be looking for basic guidance about HTML coding and such. W3schools.com offers super easy tutorials to learn from.

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Increase Your Digi-Scrap Website Traffic

This weekend we opened the doors to our new Digi-Scrap Resource Directory!  We  have over 35 categories where you can list your website and advertise your services… absolutely free!  We’ve moved the listings we used to have in our forums to this new resource to make it even easier for you to find what you’re looking for and to advertise what you have to offer!  You don’t even have to be a DSD-Pro business associate to post here.

Add Another Layer of Free Marketing to Your Business

Cindy has enlightened our DSD-Pro Business Associates about the ins and outs of Article Marketing with a series of articles in our Networking Center.  If you are a registered member, check them out today.  If you aren’t registered yet — why the heck aren’t you?  Grab your no-cost membership now! Cindy shares many tips on how to make the most of your article marketing and this series is well worth the read!

Boost Your Holiday Sales!

Nichole Fischer is one of our guest writers here on our blog and she’s posted 3 new articles about Marketing your Digital Scrapbooking business services and products througout the holiday season:  Check them out at: Holiday marketing Tips, Seven More Holiday Marketing Ideas, and Solving the Age-Old Holiday Gift Giving Problem . I think she may have one more article up her sleeve for this series.

Keep In Touch

You can always stay informed of what’s going on at DSD-Pro by subscribing to our RSS feed or our Email Updates!  Use the buttons at the top of our the side panel to sign up today!

~ GregJA

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Your Customers are Ready to Buy!

The holiday season is one of the times of year when you don’t actually have to stimulate customer spending.  People are already looking for gift giving ideas and they are ready to buy.  So be first on their list as the answer to one of their biggest  gift giving challenges.  We all like the idea of gifting special things to our friends and family during this time of year, but sometimes we run into that question of “what do I get them this year?”  And answering that question can indeed be a bit of a problem.  This is where you come in and help them fix that issue.

It’s time for you to put the right gift ideas in front of them!  How do you do that when shoppers are bombarded with offers starting in September?  For digi-scrap businesses email marketing provides the tools for you to effectively target customers who are ready, willing and frantic to spend money over the winter holidays.

This year make sure your holiday marketing strategy include three things:

1. Solve a customer’s problem
2. Connect to the timing of your customers’ decision making
3. Target customers’ interests and buying patterns

A holiday mailing campaign is the perfect way to market every year.  Whether you run a postal service mail campaign or an online email campaign - don’t miss this golden opportunity to make more sales this year!  With a mailing campaign it’s all about being on top of your customers’ minds and helping to make their lives easier over the holidays.

Solve Their Problem

We’ve all been there sometime or another - wandering the aisles of our local convenience store aimlessly searching for last-minute gifts.  This is the part of holiday shopping that can be stressful, frustrating and unsatisfying. What do you do when you’re down to the wire and you’ve barely made a dent in your gift list? How do you get the right gifts on a budget? What do you get for the person who already seems to have everything?

These are problems you can help solve.  Look at your customers’ past purchasing behaviors. Then send an mail offer that targets those needs and anticipates the challenges you suspect they may be having this holiday season. What kinds of categories have they bought from before? Offer three great gift ideas in that category at three different price points.

And don’t forget the business gift buyers either.  Corporate Business-to-Business gift buyers have their own set of purchasing problems you may be able to help solve for them. What’s the budget? How many gifts do they need to buy? How can they buy corporate gifts that will stand out among all the other clocks, wallets, coffee mugs, and fancy pen holders? Suggest great gift ideas in price ranges that reflect past purchases. Add value by making the decision fun and easy.

Time Your Offer Right

Everyone has their own style.  You probably know your fair share of planners and procrastinators.  Some people get their holiday lists bought even by Thanksgiving, others wait until the last minute.  So when doing your mailings, keep in mind the timing horizon of your customers so your mail promotion arrives when they’re ready to buy. Fall isn’t too early for corporate gift buyers and event planners to make winter holiday plans. Your first mail campaign should arrive in time to help them make their business buying decisions.

Make sure your mailing envelope and subject line tells what you’re promoting; for example: “Early Holiday Gift Ideas” or “Not Too Late for Great Gifts.” For those last-minute shoppers, offer free shipping and give them extra gift suggestions that make them look like they put thought into their purchases. Next year they will remember that you saved the day, and they are more likely to come back again next year too.

Target Their Needs

Remember that holiday marketing should be relevant, timely and valuable to the recipient, not just to you. Apply the same principle to targeting and segmenting customers for your holiday sales. Know what interests them, and suggest other products in that category within their price range.  For example freelance scrapbook artists may want to consider having small pocket book size gifts products that are a natural fit for the customer who also purchases the larger memory album packages.  Or offer photo key chains as an additional gifting options along side the smaller albums.

This holiday season don’t just focus on pushing products.  Help your customers solve their gift-giving problems too!

All these same mail marketing strategies work well for other holidays and seasonal events throughout the year as well (Valentine’s Day, Mother’s Day, Graduation Season, Back-to-School, etc.). For every holiday leverage the built-in sales opportunities that already exist for consumers in your area.

When you’re solving problems and making your customers’ lives easier, your mailing communications are welcomed and valued all year-round. Now that’s “the gift that keeps on giving!”

~ Nichole Fischer

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Idea One: If your digi-scrap business has an offline side to it, pitch your holiday gift suggestions to newspapers now! October and Novemember are the months when newspapers are at work on the editorial content for their holiday gift guides.  You know - those inserts.  If you didn’t begin contacting them last month then don’t wait even a weekend more!  Do it now.

Get Creative with Your Gift Giving Ideas

The more creative you are with your gift packages - the better your chances of getting feature coverage!  This is a terrific time of year to get those upscale and higher price items selling!

Neiman Marcus does an annual Christmas book that always features high-priced outlandish gift ideas.  I’m talking about gifts that run into the multi-thousand $$ price range.  This gets them a huge amount of press space and it also spurs sales higher than average even for their smaller price items.

If don’t have or don’t want to market a high price item, here are a few (more traditional) ideas you may consider:

• Idea Two: Create a something-of-the-month-club gift package that includes 12 items from your product selection.  This could be a combination of merchandise types, or a set of event tickets and classes relating to a particular theme that are offered once a month, etc.
• Idea Three: If you usually offer single item packages, offer themed gift packages instead.  If you usually offer themed kits, bundle up a set of individual packages for this holiday season.  Bundle your solid paper pack, with a package of overlays or brushes for instance, with a few element packs from your store and admission to a designing class.
• Idea Four: Partner with a local photographer or gift supplier and offer a VIP gift package including a photo shoot and a custom photo album or a digital slide show of their family layouts on a DVD they can display on their TV.

Idea Five: Besides newspapers, local radio and TV stations are hungry for out of the ordinary holiday features.  With the season stretching longer and longer each year, they have more space that needs to be filled. Spend some time coming up with a few unusual story angles and start drumming up interest now.

Package Your Products for Every Size Budget

Idea Six: As you move into the holiday season and start your heavy marketing - assemble a list of gift suggestions to fit every budget.  Include gifts that are under $10, around $50, and over $250, etc.   Then market them based on the price itself!

Think Small for Bigger Sales

Idea Seven: Create products that are easy to stuff into small boxes and Christmas stockings.  Make up some printable coupons.  Offer to provide your products on DVD and CD formats.  Consider creating printable box templates for cut and fold packaging!

~ Nichole Fischer

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Even with a sagging global economy, sales in the USA during this coming season are expected to rise slightly over last year.  Of course, to get your share of the sales action, you’ll want to pull out all the stops in your marketing too.  So here are some tips to help you get started:

Defining Your Marketing Goals

I must admit that these goals will work at any time of the year, not just around the holidays.  And this list of tips is far from complete, but it’s a start, and now might be the perfect time for you to consider organizing your thoughts as we move forward into one of the most hectic times of the year.

Here are 3 possible goals for your holiday marketing efforts:

1. Sell (said number) more of your products to prospects (increase conversion rates).  Consider sampling new methods that might help you here.  Think of how you can include coupons, discounts and bonuses.  If you already use these methods, then brain storm out a few new ideas on how you can incorporate them into other marketing methods that you haven’t tried them in yet.  For example, if you usually use coupons on your website - maybe mix it up a bit and consider stuffing some into a special holiday stocking surprise for anyone buying during the month of December.
2. Sell (said number) more products to the same customers (increase order size)  One way to do this is to set up a progressive incentive system for referrals.  Whether it be a formal affiliate program or simply a set of gifts to those who referr clients to you - it’s worth the consideration.  Is there a way you can impliment a program where discounts, freebies and other incentives multiply as customers’ shopping carts pile up or as they purchase higher quantities of your products/services?
3. Get (said number) more subscribers you can market to (build your list)  This can be done through product squeeze pages, referral programs, limited-time subscribe incentives, or even by simply providing engaging content on your blog.  Be sure to include a method for subscribers whether that be to a mailing list or an RSS feed, get them involved and looking forward to more info from you.

Which Goal Is the Most Important One for Your Holiday Marketing Campaign?

Depending on the current state of your business, this will vary.

For example, if you have a lot of subscribers who just seem to “hang out” on your list.  Then focus on the first goal I mentioned and consider ‘upping’ your efforts towards turning more of them into customers this season.

When your business has a lot of customers, but slow revenue growth, this is typically when business owners put more value on increasing order sizes.  If this is your situation, then work on that second goal.  Include in your campaigns marketing methods that are proven to get more products sold in a single contact moment with your customer.

If, on the other hand, you’re concerned that even with good conversion rates and selling more products to your current customers just won’t produce the sales you want this year, then getting more subscribers will most likely be more important to you.  Growing a stronger prospect list to work your conversion magic with - is what will help move your company forward and have you seeing more sales in the new year and years to come.

What are Your Goals this Season?

More Tips Throughout the Week!

Either way, over the next few days I’ll be writing a series of holiday marketing tips and sharing them here in our blog.  Each article is written specifically to help you achieve your goals and deliver a strong finish to the 2008 year.

So Stay Tuned for more business marketing tips this week! ~ Nichole Fischer

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“I am saddened to share the news that, due to difficult conditions in both the economy and the publishing market, CK Media has made the decision to cease publication of the print version of Digital Scrapbooking magazine after the February/March issue (on sale Jan 6, 2009).

Although we are discontinuing the magazine, we still believe in, and are committed to, digital scrapbooking as a growing segment of the market. We are evaluating more cost-effective ways to deliver relevant content to our tech-savvy audience, via web site and newsletter as well as possible digital delivery options.

The decision to discontinue the print version of our magazine resulted in a reduction of the editorial staff to two people. Jennafer Martin continues in her role as Editor in Chief for the brand, and Renee Pearson remains as Associate Editor.”

Take note that they intend to honor current subscriptions with CK Media Product and they will be sending out more information this year.  April Anderson shares her thoughts in a farewell message on her blog.  I’m interested in seeing what happens to the magazines official blog.  I guess time will tell for all of us.

Sad news for sure!

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A bridge script usually lets you share some of the same information from two seperate databases. For example you might use a bridge to connect a forum script and a gallery script so your site members would only have to log in once and they’d be connected to both components.

A portal script is like having a basic shell design wrapped around your website components so you get a cohesive look. While no two portal scripts are identical, they tend to have the same basic functionality. Using a portal lets you keep the same header, footer, and sidebars while the middle of the page holds the main content pages and components. So you can use the same navigation system etc. A portal usually has some ‘bridging’ capabilities too.

Now those two paragraphs are very generalized descriptions of how these types of scripts work. There is, of course more to them than that in many cases. Sometimes it can be hard to find a portal or a bridge that fits your needs. Sometimes you can use two seperate scripts to accomplish your goals too.

Multiple Options for Integrating Your Forums

Of course there are other ways to integrate websites. For example using external js files, frames or iframe pages, etc. There’s not always a straight and forward answer to the questions about integrating websites. To reach your goals you really have to come to terms with what your wants and needs are and then do some rather time consuming research. Then once you’ve chosen options to try - always conduct multiple tests on a non-live site.

No matter which choice you go with, there will be someone who thinks you made the wrong decision and others who will be perfectly happy with your choices. Both sides of the fence will also have really good pros and cons for their arguments too!  So like most other things in the world of business, you’re best bet is to test your results.  If you aren’t happy with the way things went, then simply switch it up a bit again.

Our WP and SMF Integration

After we experimented with several options, we finally settled on using an iframe on a stand along page in our blog.  It was super easy and so far we aren’t seeing any drop in our SEO standings either.  Unlike in earlier versions of popular browsers, iframes are now fully supported in almost every case and we tested our thoroughly in the two browsers most of our blog visitors use (Fire Fox and Internet Explorer).  But just to be on the safe side, on our blog page we also embedded our iframe into a table with a description and external link to the forums in the left cell and the iframed forums in the right cell.  That way if someone didn’t see the window produced by the iframe, they could still quickly access our forums with the simply mouse click.  You can see an example of our integrated forums by clicking the “networking forums” link in the menu up top.  Or click this link to see the results in a new window.

Nothing Ventured, Nothing Gained

As I’m sure you’ve already know - experimenting is a way to challenge yourself and make new discovers. Sometimes those discoveries will improve the situation and sometimes it turns out to be a lesson in what not to do in the future

Things to keep in mind when weighing your options would include:

• SEO considerations
• Browser Combatibility
• Use of Server Resources
• User Comfort and Education Level
• Cohesive look and feel

 IFrames Are Easy

You can quickly get a handle on iframes by running a search in your favorite search engine and then checking out most any iframe tutorial you find.  And yes — I’ve included a quick tutorial with an iframe example in our networking forums so our associates can get a closer look at how it’s done.  If you have any questions about the exact code syntax or how to use the attributes just give me a shout and I’ll answer your questions straight away.

Helpful Resources for iframing

Here are a few additional links to help you get on your way…

• Web Design Group Page with IFrame attributes and description
• HTML Basix - IFrame Code Generator
• 4-Step Tutorial in our Networking Forums

Let me know if you use an iframe to do an integration project on your digi-scrap blog! We’d love to see your results.

~ GregJA

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One is that if you are a member of our business association and you access our forums for peer coaching and training, it’s so much easier to catch all the news from the central location of our blog while still accessing the forums without leaving this site to go to the other.  That mean one less bookmark in your ‘favorites’ list and fewer clicks to grab the information you want!

Also notice that by integrating the forum script with the blog script, our guests have easier access to the Digi-Scrap Buzz ads in our forums.  In case you are new to the site let me share with you that “The Digi-Scrap Buzz” is the ‘classified ads’ section of our website.  It’s where our business associates can advertise (at no cost) their products and services to the public.

Are You Taking Advantage of this Advertising Spot?

If you are a registered member of our site and you’re not taking advantage of this Digi-Scrap Buzz forum, then you’re missing out on some free advertising.  You’re also letting a link sharing opportunity slip right by and consequently losing an SEO benefit too.  That’s like leaving money on the table!

If you are a guest to our website who’s looking for some deals on digi-scrap art, digi-scrap blog, where some scrappy stores are, newsletters, and other goodies offered by digi-scrap professionals - well bounce on over there now and see what’s listed in the Digi-Scrap Buzz classified ads today

Integrating Web Components Using iframes Isn’t For Everyone

Using iframes to integrate web components isn’t always the best answer for every webmaster.  For this particular situation, we believe iframing was a good decision.   Later in the week Greg will be writing an article for those of you who are Word Press bloggers considering options for combining your forum software with your blogging software.  Naturally ‘iframing’ will be one of the methods he’ll be going into.

Look for that blog post later in the week.  If you want to be notified when he posts that one online, consider grabbing our RSS feed or subscribe to our email updates (use the form in the top right corner of our sidebar). Then when it’s posted you’ll know right away. 

Let Us Know What You Think

Hey, after you take a look at the new forums page with the forums nested right there on the page, drop us a note and let us know your thoughts about it.  We’d really like to know if you have any problems accessing the page or if you find it a handy way to view things.  Your feedback and opinions are appreciated.  Just leave us a comment here so we know what’s on your mind.

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And We’re Not Finished Yet!

Even with all the unexpected glitches, we are actually getting closer to “the light at the end of the tunnel.”  At least we think we are.  Each of these three smaller projects still have a very little ways to go and we’ll continue gimping along here for a bit and beg for your patience as we finish ‘er up. I hate to tell you a date we expect to get things done by, because so far we’ve missed every suspense we set for this project. Not just one or two of them - every single one of them! So I’m not going to set another date-of-completion again. It’s just too frustrating and only serves to bring down the team when we miss it.

Our To-Do List:

The list grows smaller each day and slowly, but surely we’re crossing items off.  Still yet to go on the blog is getting the postings re-categorized and our main index pages finished.  If you log into one of the pages now, you’ll see little messages letting you know that we’re still under construction.  When you see one of these messages mysteriously disappear it is a day for celebration!  It means we’ve crossed another to-do item off the list. I’m sure you can sooooo relate to the good feelings of being able to do that.

In the forums we need to finish up the basic info for our guests to view and finish adding back some of the tutorials we’re still missing from our previous forums.  It would help us tremendously if our associates could start adding back into the public areas again your contact info and links to your websites.

Remember - the more you link from the forums back to your own websites - the higher your ranking in the search engines.  So take some time this next week to update your info again and get those links going back out to your blogs, forums, web stores, and other web locations!  I sent out several messages to our forum members from the old site and let you know what your login info was for the new site.  If you missed that info or need it again here’s a little reminder - you can get the login info from inside the benefits center.  So just open your new associates account in the benefits center and then look at the ‘news’ messages in the left hand column for login info on the forums.  :)  Sorry to by cryptic.  But I’m not going to give out passwords here in the blog.

In the Associates Benefits Center, we primarily need to get the affiliate marketing information added and then wrap up the giant gift-basket giveaway documentation.  Then we’ll be pretty much finished.  We will however continue to add more products and services as time goes on.

Are We There Yet, Mom?

Outside of the fact that we’ve had far too many delays and setbacks leaving us completely behind schedule - we have actually been able to meet many of our other reorganization goals.  Some of the things we planned to accomplish included:

• getting our products and services more clearly identified and make it easier for our members to locate them, download them, and understand the benefits of them
• streamlining our forum strings and relocate our outside advertising sites - inside the forums, making everything easier to find and utilize
• add our training center information into the same area where other benefits were located and increase the training offerings
• reformat the web-locations in our network to have a more cohesive look and business style to them
• add into the mix of things products and services that have been on the back burner far too long (weekly business tips, resellable art, affiliate sale opportunities, customer list building options, webmaster tools, etc.)
• move from a monthly fee plan to a one-time payment/liftime membership program

We aren’t quite where we wanted to be just yet, but we are so much closer than we were even a few weeks ago.  Still to come are more products that we haven’t loaded into the benefits center yet and lots of new articles, tutorials, and business information that needs to be uloaded to the networking forums.  We are considering whether or not to recruit new management team members as well, since we lost two of them in the last two months.

A Break Is In Order

We’ve all put most of our own business projects on hold as soon as this reorganization project took off.  So we’ll be taking a short breather after these last few things are accomplished here to allow us the opportunity to return to our own personal businesses and family projects for a bit before we do a re-launch of DSD-Pro.  By then we should have things around the DSD-Pro house straightened up much better.

Have you ever done in home remodeling while you were still trying to live in the home?  Man, oh man, construction sites are always so darned messy and it seems even worse when you’re still trying to conduct business in the midst of the dust and clutter.  That’s what it has felt like around here for so long I’m just exhausted from it all!  Sometimes I think we would have been better off to not even launch the site until we had everything in place.  I’m not sure if this has helped us or hurt us.  Well either way it is what it is and we will just continue to move forward.

So What Do You Think Thus Far?

Can you take a minute to tell us if things are getting more organized and easier to find?  If the tools we are providing for you to use in your business are helpful or not?  Is the training materials we’ve already loaded along the path of what you’ve told us you wanted?  We’d like to know if we are getting closer.  We’d also like to know if we are way off the mark too.

Please let us know your thoughts.  And again - thanks so very much for hanging in there with us as we’ve muddled through all this!

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