All entries by this author

Tips for Starting Conversations with Your Clients

Recently I was involved in a converstion with peers about online conversation marketing and how it is similar to what networking is in an offline setting. Straight from an article written by Wendy Piersall:
Here’s a tip for you for the 29th day of our business challenge: a really great marketing conversation embraces three things:

An open […]



Top Two Reasons for Building Your Referral Business

The message I bring today is for both product and service related digi-scrap businesses.  The business of referrals makes since for just about any type of business for several reasons:
1. Referrals can build your level of satisfied customers even when sales aren’t made.  Friends listen to friends and many times tend to adopt each others […]



How To Create Another Source of Income for Your Digi-Scrap Business

30-Day Challenge Mini-Tasker: Research and review options for adding additional sources of income to your business if the situation is prime for it right now. If the situation isn’t right just yet, consider doing some planning for the future.
Ask Yourself This
Are you a website owner relying on only one source of income for your salary? Primarily selling […]



Four Good Reasons to Use Digital Freebies

There’s really no debate over whether or not our industry has too many freebie campaigns.  That question has been asked and answered in many, many online discussions and not just business people, but customers also agree that the abundance of freebies hinders our ability to create higher incomes.  The saturation of free digital scrapbooking art has hurt the […]



Comparing Digi-Business Facts with Fiction

Is it true that digital scrapbooking businesses are a way to make easy money?  Factual that in this industry you get ahead all by who you know?  Does the phrase, “if I make it, they will come” hold any truth?  I need lots of money to get started - yes?
Not so.  Nope.  Nu-uh. Not necessarily.  All those statements represent fiction.
Like any other […]



Take a Stand and Be Bold in your Business

Recently I read the article, “Go Big or Go Home” over at copyblogger.  It was written by Leo Babauta of Zen Habits. This article was focused on boldness in writing and how doing so can rank your blog articles high on social networking sites.  This article combined with the comments left by readers had so many powerful “golden knowledge nuggets”.  It’s […]